Reach EPs in the #1 read publication in their specialty, plus related multidisciplinary clinicians.
If your marketing campaign or recruitment effort needs some urgent attention, look no further than the Lippincott Emergency Medicine Channel. Reach your target HCP in print, online, and email – or ideally, a combination of all three for maximum impact.
This specialty audience is comprised primarily of readers of Emergency Medicine News (EMN), the monthly news publication that has boasted top readership scores for the past 26 years, outperforming any other publication in Emergency Medicine. The latest Kantar readership scores (June 2019) rank EMN as having:
The highest number of average issue readers*
The highest average page exposures*
According to Kantar, 96% of emergency physicians read medical publications in some format**, and 80% percent of those physicians read EMN*.
"We give our readers a voice, and don’t shy away from reporting all the news in emergency medicine. EPs trust that we always report on what matters most to them, even when it’s controversial. In fact, we recently won an ASHPE award for one of our many columns, Reasonable Doubt. Like all of our content, it regularly challenges medical dogma and myths and instead insists on using the best evidence in caring for patients."
- Lisa Hoffman, Editor, Emergency Medicine News
If you are looking for reach, frequency, efficiency, clinical context, and a highly-engaged audience, the Lippincott Emergency Medicine Channel is the place to be – even if your product or service extends across multiple disciplines within the ER environment. Speak to a representative to understand all the related and ancillary audiences available.
48,000+ print subscribers, covering the universe of emergency physicians and related specialists
191,000+ average global monthly website visits
54,600+ opt-in subscribers to digital Table of Contents, an emailed “first look” at the upcoming issue
19,000+ opt-in EMN e-newsletter subscribers
Plan a Data-driven Campaign: Ask Us for Market Research on Emergency Physicians
Thanks to our partnership with Kantar Media, we have access to insights on how emergency physicians interact with content, their reading habits, and other data points useful for developing effective messaging campaigns. Fill out the contact form and request to view the data.
Contact us to learn more about our solutions to reach emergency physicians and related specialists.
* Source: Kantar Medical/Surgical Readership Survey, Emergency Medicine June 2019
** Source: Kantar Sources & Interactions Study: 2018 Medical/Surgical Edition
Yes! I want my message seen by an engaged multichannel audience of Emergency Physicians and related specialists.